WXY is an integrated architecture, planning and urban design firm working primarily in the public realm. I worked with principal-in-charge Claire Weisz and her partners to realize communications and business development strategies, from content creation and media engagement to speaking opportunities and new business outreach.
This work included pitching ideas and preparing presentations for LA CoMotion (2017), Smart Cities NY (2017), and City Age in Los Angeles (2016), Toronto and DC (2017). Content creation and media placement included an op-ed in Crain’s New York by managing principal Adam Lubinsky about a new car sharing model; a cover story for AIANYS Quarterly and a feature article for Architectural Design (Wiley) by Claire. Business development efforts included guiding important RFP and design competition strategy; setting up key meetings; pursuing leads; and spotting opportunities. Working with Mark Yoes, we successfully completed his FAIA application.